Fractional CFO

Strategic Financial Leadership

Many capable businesses stall not for lack of profit, but for lack of financial direction. Your accountant faithfully records the past — a CFO charts the future.

Our Fractional CFO service places board-level financial expertise at your side, led by a CPA with over 12 years of FP&A and business planning experience at leading multinationals (MBA, Sasin School of Management; First-Class Honors in Accounting, Chulalongkorn University).

group of people sitting beside rectangular wooden table with laptops
group of people sitting beside rectangular wooden table with laptops
What We Deliver

Strategic business & financial planning that aligns capital with ambition. Financial feasibility studies that de-risk every major investment decision.

Cash flow management & forecasting, disciplined budgeting & performance tracking, executive-grade financial dashboards, and profit optimization — clarity you can act on, month after month.

We serve as your finance partner on a flexible retainer or project basis — from monthly board-level oversight to focused feasibility and expansion studies.

Every engagement is partner-led, bilingual (Thai/English), and held to the professional standards of a licensed CPA practice.

How We Engage
Begin the Conversation

Discover what dedicated financial leadership could unlock for your business.

Book a complimentary 30-minute consultation — call 082-979-3691 or write to waldorfconsulting.th@gmail.com.

a person holding a piece of paper over a laptop
a person holding a piece of paper over a laptop

Part-time CFO | Your CFO on demand

Time and again, I've spoken with SME and startup owners who are sharp across the board and generating strong sales — yet they get tripped up by the same nagging questions:

❓ "Sales are great... so where did all the cash go?"

❓ "Is the profit on paper real profit, or just a number?"

❓ "If we expand or invest more right now, can our finances actually handle it?"

Here's the uncomfortable truth: many businesses fail despite being profitable — because cash flow was mismanaged.

An accountant helps you record the "past" correctly and in compliance with the law. But a business that wants to scale needs someone to help plan the "future."

Many businesses start with a brilliant business plan, only to stumble when the financial complexity kicks in. As a Part-Time CFO, I step in to close that gap — bringing over 12 years of experience as a Business Planning Manager and in Financial Planning & Analysis (FP&A) at leading multinational corporations (MNCs), adapted to fit the reality of SMEs and startups.

My goal is to turn "back-office numbers" into a "strategic weapon" — so you can run your business with precision and grow sustainably.

A professional CFO. A thinking partner. At a price SMEs can actually afford.

Core Services as Your Part-Time CFO:

  • Strategic Business & Financial Planning — Build long-term business and financial plans that give you a clear picture of your goals and direction

  • Financial Feasibility Studies — Assess the viability and value of new projects to reduce risk before you commit real capital

  • Cash Flow Management & Forecasting — Analyze and forecast cash flow to ensure your business stays liquid in any condition

  • Budgeting & Performance Tracking — Design budgeting systems and track performance so the business stays on plan

  • Financial Dashboard — Turn messy Excel files into reports that are easy to read and actually useful

  • Profit Optimization — Analyze cost structure and identify opportunities to improve margins

  • Business Partnership — Serve as your thinking partner for expansion planning or new investment decisions

I believe every stage of growth needs a strong financial foundation. If you're looking for a partner to help set up professional financial systems — without the overhead of a full-time CFO — I'd be glad to connect and exchange ideas.

Let's turn your financial data into a roadmap for success.

Client Testimonials

“Khun Fai of Waldorf Consulting helped me plan my rental-space and tennis court ventures — with research and revenue ideas I had not thought of, a full feasibility analysis before I invested, multiple business scenarios, and 30-year Cash Flow, Balance Sheet, and P&L projections, ready to present to the bank.”

Khun Ken — Fractional CFO client

Meet Your Fractional CFO

Waldorf Consulting is led by Natthapa "Fai" Jaiphasuk, a Certified Public Accountant (CPA) with 15 years in strategic finance — including a career that began as an auditor at KPMG, followed by 12+ years in FP&A and business planning at leading multinational corporations. Fai now brings that same rigor directly to Thai SME owners as a hands-on Fractional CFO.

FAQs

What is a Fractional CFO?

A Fractional CFO gives your business board-level financial leadership on a part-time basis — strategic planning, forecasting, and decision support, without the cost of a full-time hire.

What deliverables can I expect?

Strategic business & financial planning, feasibility studies, cash flow forecasting, budgeting, executive-grade financial dashboards, and profit optimization — tailored to your goals.

Is this a retainer or project-based service?

Both — we offer flexible engagements, from monthly board-level oversight to focused feasibility and expansion studies.

How do I get started?

An accountant accurately records your business's past — a Fractional CFO helps design its future, through cash flow forecasting, feasibility studies, and financial dashboards that guide your next business decisions.

Why work with our Fractional CFO?

1. CPA-Qualified Leadership: Led by a CPA with 15 years of strategic finance experience, including a career that began at KPMG and 12+ years in FP&A at leading multinationals.

2. Built for Thai SMEs: Practical, hands-on support tailored to the realities of running a business in Thailand — not generic corporate frameworks.

3. Trusted & Compliant: Registered with the Federation of Accounting Professions of Thailand and committed to the highest standards of integrity and ethics.

4. Proactive Advisory: We don’t just report numbers — we provide actionable insights to help your business grow confidently.

5. Bilingual Support: Fluent in Thai and English, making collaboration seamless for both local and international clients.

6. Nationwide Reach: Based in Bangkok, serving clients across Thailand with reliable and efficient solutions

How is a Fractional CFO different from a regular accountant?

Book a complimentary 30-minute consultation — call 082-979-3691 or email waldorfconsulting.th@gmail.com to discuss your business needs.

low angle photo of city high rise buildings during daytime
Contact

Reach out for personalized business advice

Email

Phone

waldorfconsulting.th@gmail.com

082-979-3691

© 2025. All rights reserved.

Waldorf Consulting (บริษัท วอลดอร์ฟ คอนซัลติ้ง จำกัด)

42 Soi Intamara 17, Sutthisarn Road, Samsennai, Phayathai, Bangkok 10400

Tel: 082-979-3691 | Email: waldorfconsulting.th@gmail.com

Registered with the Federation of Accounting Professions of Thailand