
Fractional CFO
Strategic Financial Leadership
Many capable businesses stall not for lack of profit, but for lack of financial direction. Your accountant faithfully records the past — a CFO charts the future.
Our Fractional CFO service places board-level financial expertise at your side, led by a CPA with over 12 years of FP&A and business planning experience at leading multinationals (MBA, Sasin School of Management; First-Class Honors in Accounting, Chulalongkorn University).
What We Deliver
Strategic business & financial planning that aligns capital with ambition. Financial feasibility studies that de-risk every major investment decision.
Cash flow management & forecasting, disciplined budgeting & performance tracking, executive-grade financial dashboards, and profit optimization — clarity you can act on, month after month.
We serve as your finance partner on a flexible retainer or project basis — from monthly board-level oversight to focused feasibility and expansion studies.
Every engagement is partner-led, bilingual (Thai/English), and held to the professional standards of a licensed CPA practice.
How We Engage
Begin the Conversation
Discover what dedicated financial leadership could unlock for your business.
Book a complimentary 30-minute consultation — call 082-979-3691 or write to waldorfconsulting.th@gmail.com.
Part-time CFO | Your CFO on demand
Time and again, I've spoken with SME and startup owners who are sharp across the board and generating strong sales — yet they get tripped up by the same nagging questions:
❓ "Sales are great... so where did all the cash go?"
❓ "Is the profit on paper real profit, or just a number?"
❓ "If we expand or invest more right now, can our finances actually handle it?"
Here's the uncomfortable truth: many businesses fail despite being profitable — because cash flow was mismanaged.
An accountant helps you record the "past" correctly and in compliance with the law. But a business that wants to scale needs someone to help plan the "future."
Many businesses start with a brilliant business plan, only to stumble when the financial complexity kicks in. As a Part-Time CFO, I step in to close that gap — bringing over 12 years of experience as a Business Planning Manager and in Financial Planning & Analysis (FP&A) at leading multinational corporations (MNCs), adapted to fit the reality of SMEs and startups.
My goal is to turn "back-office numbers" into a "strategic weapon" — so you can run your business with precision and grow sustainably.
A professional CFO. A thinking partner. At a price SMEs can actually afford.
Core Services as Your Part-Time CFO:
Strategic Business & Financial Planning — Build long-term business and financial plans that give you a clear picture of your goals and direction
Financial Feasibility Studies — Assess the viability and value of new projects to reduce risk before you commit real capital
Cash Flow Management & Forecasting — Analyze and forecast cash flow to ensure your business stays liquid in any condition
Budgeting & Performance Tracking — Design budgeting systems and track performance so the business stays on plan
Financial Dashboard — Turn messy Excel files into reports that are easy to read and actually useful
Profit Optimization — Analyze cost structure and identify opportunities to improve margins
Business Partnership — Serve as your thinking partner for expansion planning or new investment decisions
I believe every stage of growth needs a strong financial foundation. If you're looking for a partner to help set up professional financial systems — without the overhead of a full-time CFO — I'd be glad to connect and exchange ideas.
Let's turn your financial data into a roadmap for success.

Client Testimonials
“Khun Fai of Waldorf Consulting helped me plan my rental-space and tennis court ventures — with research and revenue ideas I had not thought of, a full feasibility analysis before I invested, multiple business scenarios, and 30-year Cash Flow, Balance Sheet, and P&L projections, ready to present to the bank.”
Khun Ken — Fractional CFO client

Meet Your Fractional CFO
Waldorf Consulting is led by Natthapa "Fai" Jaiphasuk, a Certified Public Accountant (CPA) with 15 years in strategic finance — including a career that began as an auditor at KPMG, followed by 12+ years in FP&A and business planning at leading multinational corporations. Fai now brings that same rigor directly to Thai SME owners as a hands-on Fractional CFO.



FAQs
What is a Fractional CFO?
A Fractional CFO gives your business board-level financial leadership on a part-time basis — strategic planning, forecasting, and decision support, without the cost of a full-time hire.
What deliverables can I expect?
Strategic business & financial planning, feasibility studies, cash flow forecasting, budgeting, executive-grade financial dashboards, and profit optimization — tailored to your goals.
Is this a retainer or project-based service?
Both — we offer flexible engagements, from monthly board-level oversight to focused feasibility and expansion studies.
How do I get started?
An accountant accurately records your business's past — a Fractional CFO helps design its future, through cash flow forecasting, feasibility studies, and financial dashboards that guide your next business decisions.
Why work with our Fractional CFO?
1. CPA-Qualified Leadership: Led by a CPA with 15 years of strategic finance experience, including a career that began at KPMG and 12+ years in FP&A at leading multinationals.
2. Built for Thai SMEs: Practical, hands-on support tailored to the realities of running a business in Thailand — not generic corporate frameworks.
3. Trusted & Compliant: Registered with the Federation of Accounting Professions of Thailand and committed to the highest standards of integrity and ethics.
4. Proactive Advisory: We don’t just report numbers — we provide actionable insights to help your business grow confidently.
5. Bilingual Support: Fluent in Thai and English, making collaboration seamless for both local and international clients.
6. Nationwide Reach: Based in Bangkok, serving clients across Thailand with reliable and efficient solutions
How is a Fractional CFO different from a regular accountant?
Book a complimentary 30-minute consultation — call 082-979-3691 or email waldorfconsulting.th@gmail.com to discuss your business needs.
Contact
Reach out for personalized business advice
Phone
waldorfconsulting.th@gmail.com
082-979-3691
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